Gina Made It

Project Description

Gina Made It is a fashion-forward brand of hairbands and bows based out of New York. These handmade, eco-friendly, accessories are in boutiques across the country, and continues to expand with new products. The owner, Regina von Schack, graduated from Parsons The New School interior design program, and began her own line of headbands after years of creating decorative party headbands for birthday girls and brides-to-be. I had the opportunity to work with Gina on updating her logo with an icon that could be used in addition to the existing text-based logo. We tossed around some ideas and decided on focusing on the knot used in her products. Gina loves the updated look and has begun incorporating the icon into the packaging, website, and hangtags.

Launch Gina Made It’s Website

Tools

Illustrator, Indesign

Roles

Designer

ginamadeit.com

ginamadeit.com

ginamadit.com

ginamadit.com

GinaMadeIt_Package